#001
How a Calgary chiropractor lifted Map Pack rankings 14× in 11 weeks.
The exact GMB optimization order, the 3 schema fixes that moved the needle, and the citation-cleanup rabbit hole that cost two weekends.
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#002
The custom-packaging brand that 10×'d AEO citations in 9 weeks.
What ChatGPT and Perplexity actually look for in B2B product copy — and why our first attempt got zero citations despite "perfect" schema.
#003
The $894K revenue rescue from a $0 marketing budget.
What an organic-first relaunch looked like for a multi-location healthcare practice — week-by-week timeline, with screenshots.
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