About

8+ years. 150+ clients. One discipline: search that survives the AI transition.

SEO strategist and AI automation builder from Lahore — Head of Department at Digilatics, with a 36-client public portfolio and a 10× average client ROI.

I'm Jamshad Anwar — an SEO strategist and AI automation builder from Lahore, Pakistan, currently Head of Department at Digilatics. Over 8 years I've helped 150+ clients across the USA, UK, Canada, Australia, UAE, and Pakistan rank in Google, get cited in ChatGPT and Perplexity, and automate the operations that scale them. Average organic ROI delivered: 10×, measured against engagement cost.

I was one of the first SEOs in Pakistan to adopt Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), and Voice Search as core disciplines — before AI Overviews changed the rules of search. That same instinct now drives my Agentic AI work: custom AI agents, n8n workflows, and SEO ops systems for clients who want results to compound without scaling headcount.

Beyond rankings, I run workshops, build personal brands for founders, and acquire Google Knowledge Panels for executives and authors. I've spoken at The Espiritual College and Islamia Educational Grammar School, and hold certifications from BrightLocal, Google, Semrush, and Udemy.

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Education

B.Com (Hons) Marketing

Hailey College of Commerce, University of the Punjab · 2016 – 2020 · Grade A

Career

Eight roles. Three promotions. One trajectory.

  1.  —  Full-time Current

    Head of Department

    Digilatics · Lahore

    • Leading the full SEO department.
    • Driving company-wide AI search initiatives.
    • Strategy across enterprise and freelance pipelines.
  2.  —  Full-time

    SEO Team Lead

    Digilatics · Lahore

    • Led team across local and international clients.
    • Introduced AI Engine Optimization workflows.
    • Promoted to Head of Department.
  3.  —  Full-time

    Senior SEO Executive

    Digilatics · Lahore

    • On-page and technical SEO at scale.
    • Added 14+ specialist skills.
    • Promoted to Team Lead.
  4.  —  Full-time

    SEO Team Lead

    Orchard Solutions Global · Lahore

    • Led 4-person SEO team.
    • International SEO strategy across clients.
    • Workshop training and KPI reporting.
  5.  —  Full-time

    SEO Executive

    Orchard Solutions Global · Lahore

    • Local and service-based SEO execution.
    • Internal training workshops.
    • Added 5+ specialist skills.
  6.  —  Part-time

    SEO Link Builder / Expert

    Custom Boxes U · Texas, USA

    • E-commerce SEO for the custom packaging niche.
    • 4 years sustained engagement.
    • White-hat link building and outreach.
  7.  —  Contract

    Social Media Manager

    The Fit Factory · USA

    • Owned content calendar and social presence.
    • Copywriting for fitness audience.
  8.  —  Full-time

    Management & Teaching

    Oxford College · Lahore

    • Management and teaching role.
    • Community education focus.